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Client Case Studies
Edinburgh International Conference Centre
Integrity
International Events
Inigo Media
Ltd
Cavens
Country House Hotel
Brilliant
Red Consulting
Parliament
House Hotel
Loch
Lomond Waterfront Ltd
Edinburgh International Conference
Centre
Market research
EICC wanted to explore the feasibility of a new business
sector and required a market research project to evaluate
its potential, prior to their in-house sales team approaching
the market. The research provided the senior team with the
facts to make strategic business and management decisions
regarding the future of their business.
'As a result of this project, new
opportunities have arisen and we anticipate tangible results
in the coming year'
Lesley Stephen, Director of Sales and Marketing
full testimonial
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Integrity International Events Ltd,
Edinburgh
Marketing Road Map, Business planning, Competitor analysis,
Newsletter production, Website management, E-marketing strategy,
Brand management
A client since 2002, Integrity's projects have included
all aspects of marketing and business planning. In addition,
the implementation of a new company brand, website and e
marketing strategy are more recent projects. Niche Works
also facilitates Integrity's twice yearly team gathering,
reviewing their business and marketing plan and re-establishing
their general direction for the longer term.
'. . you have helped me consolidate
my future vision for Integrity and have implemented a more
structured business approach . . .'
Lindsey Whitehouse, MD
full
testimonial | back
Inigo Media Ltd, Edinburgh
Business and Marketing Planning and Market Resarch
Inigo Media are a young and up and coming website design
company. The managing partners were in need of a facilitator
to assist them focus on their business planning, during
a critical time in their business growth.
By taking the team along the Business Road Map they are
now on target to achieve their short and long term goals.
In addition, a competitor analysis greatly assisted in identifying
their current position and plan more strategically for the
future.
' Fiona's contribution is more than
marketing, it's putting us on a new course...'
Dan Frydman, MD
full testimonial | back
Cavens Country House Hotel, Dumfries
and Galloway
Business and Marketing Planning, Business Management Systems,
Promotional Planning
Cavens is a top class 'small hotel' and the owners are
passionate about their product and service. Their background
and previous experience is more operational, so a review
of the current business and marketing situation was required.
Business management coaching along with Marketing Road
Map was implemented, and a detailed promotional plan formulated.
Business systems were compiled to provide a more focused
assessment of the business position.
' . . you provided us with
a new and fresh perspective and vision for our business
. . . '
Angus and Jane Fordyce, Proprietors
full
testimonial | back
Brilliant Red Consulting
Marketing and Business Consultancy
The award winning Fully Booked Programme supported by Scottish
Enterprise, has been running throughout Scotland for the
past two years. As a sub-contracted consultant to this programme,
I have advised over 95 Scottish SME's, many in the tourism,
leisure and hospitality sectors as well as other service
based industry.
'Your realistic marketing and
business advice has greatly enhanced the programme's output
. . '
Keith McDermot, Managing Partner
full
testimonial | back
Parliament House Hotel,
Edinburgh
Marketing Works Training Workshop
The first of the Marketing Works Training workshops was presented
'in-house' to the senior management team at Parliament House
Hotel and was tailored to specifically meet their marketing
needs. The team were in need of some fresh marketing input
and guidance on implementing their own marketing plan and
promotional activities.
'I wouldn't
hesitate to recommend this course to other companies.'
Kerry Barron, General Manager
full
testimonial | back
Loch Lomond Waterfront Ltd
Brand Management
This project was carried out in the very early days of
this company being formed and involved providing brand management
assistance to the company owner to help develop the corporate
ID - logo, promotional material and website.
The remit also involved working closely with the website
development company to ensure the brand values and core
essence of the newly developed brand were carried through
onto the website, promotional material and e-marketing campaigns.
full
testimonial | back
Contact
Niche Works to learn more
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